It’s no secret that Minnesotans treasure our lakes and rivers. Whether you like to fish, boat, swim, or just sit on the dock, our waters define life in Minnesota. Our lakes and rivers are our most vital natural resource. And they are also fragile.
We are excited to announce that Conservation Minnesota and Coors Light have teamed up to better engage Minnesota lake users on the health and care of the lakes we play in.
Join us on Saturday May 2nd, as we kick-off the partnership at Lord Fletcher’s from 4-6pm. The afternoon will include a performance by local artist Chris Hawkey. Laura Schara from Minnesota Bounds will also be on-site to talk about aquatic invasive species (AIS) and the health of our waters. Staff from Conservation Minnesota will also be around, so be sure to stop by and say hello.
On select Thursdays throughout the summer, Coors Light and K102 will host similar events at various Twin Cities bars and restaurants – be sure to listen to K102 for more details on when and where these supporting events will take place.
To conclude the summer program, a lake cleanup in conjunction with Life’s A Beach will take place in September on Lake Minnetonka. Participants in the cleanup will enjoy a final performance by Chris Hawkey. Stay tuned for a date and time!
If you can’t make any of the events, or even if you can, there are a few other ways to preserve and protect the Minnesota lakes we all love.
From now until December 2015, anytime you tweet #BeerSavesLakes, Coors Light will donate $1 to Conservation Minnesota! Follow us on twitter now and retweet us all summer long.
Additionally, from May 4th through August 31st, 2015, Coors Light will make a donation for every case or case equivalent of Coors Light beer sold throughout the state. The ultimate goal is to raise $100,000 for Conservation Minnesota to protect Minnesota waters through:
- Engaging Minnesotans in support of legislative and other initiatives related to water quality.
- Gathering support of the Clean Water Promise that sets clear, realistic goals for our waters in the coming decades.
- Working to support and protect funding for AIS research and local government initiatives to combat AIS.
- Providing opportunities for those interested to combat the increasing amount of mercury in our lakes.
- Fighting AIS, like Zebra Mussles, through community detection efforts.
- Continuing the State of Water Conference that is held every other year – next will be spring 2016.
Hope to see you out or hear from you on social media. You can start tweeting #BeerSavesLakes NOW, just click here to tweet.
Enjoy your summer — it will be a great one!